digital marketing

Posted On : 24th February, 2021 by ViitorCloud

With the development of new technologies, the technology landscape is continuously stretching its boundaries. There are several new tech buzzwords that are becoming a part of everyday life like AR (Augmented Reality) and VR (Virtual Reality). While the technology experts and developers across the globe are trying to find innovative ways in which these can be leveraged to make day to day tasks easier, there are many people who still do not clearly understand what AR/VR are capable of.

There are numerous people who are still not aware of the ways AR/VR can prove helpful in our day to day life through useful mobile/web applications. Consequently, there are many misconceptions that are getting circulated about these technologies.

Here are some common misconceptions that one may come across while discussing about the astounding AR/VR technologies:

  1. AR/VR are only for Gaming Purpose

    This is one of the most common misunderstanding related to AR/VR. Most people believe that the only outcome that one can get by deploying AR/VR technologies in the mobile/web applications is the development of engaging games. While this is true that AR/VR can be utilized to create engrossing and interesting gaming apps and the best example of this was Pokemon game that became hugely popular, but that’s not the only way these technologies can be used.

    There are several other fields and niches where using AR/VR based technologies can be used and integrated within useful applications. If you are wondering about the productive ways in which you can utilize these technologies for your business, then it’s the ideal time to hire augmented reality developer and explore the outstanding ways to enhance your business application.

  2. AR’s Utilization and Usefulness is Being Exaggerated

    Being a relatively new contender in the Technology landscape, most people do not believe the amazing features that are offered by these technologies. Rather, these are being termed as a gimmick or marketing strategy to promote certain products/tools. There is a fair share of people who believe that these are not as useful as they are projected.

    One of the biggest reasons behind this misconception is that there are not enough applications in the market that have leveraged the entire potential of these technologies. This also presents an ideal opportunity for any business that wants to hire virtual reality developer to create an exemplary AR/VR based application.

  3. You cannot use VR based applications without expensive gear

    Another misconception among people is that VR technology-based applications or games can only be played or enjoyed when you have expensive gear like headsets, glasses etc. While this is true to some extent that there are certain VR based games and experiences that one can enjoy the best with specific hardware like headsets, but this is not true for all AR/VR based applications. There are many mobile and web applications that use AR/VR technology and do not need expensive gear.

  4. Its difficult to develop and use AR/VR based apps

    There is a group of people that believes that AR/VR based applications are not only complex to develop but also are complicated to use. They believe that one cannot simply use it like the other mobile applications.

    This is false because whenever you hire augmented reality developer to create progressive apps that utilize technologies like augmented and virtual reality, they ensure that the user interface is as simple as it can be because that is crucial from the applications’ success perspective. So, it would not be right to say that since an application uses a high-end technology, the application would not be easy to use.

  5. AR/VR based applications cannot be used without a high-end smart phone

    Wait What!!! First, a significant percentage of people these days own a smart phone because the concept of conventional (or non-smart phones) is gradually fading away. Secondly, this is not true.

    One of the most amazing things about upcoming technologies is that the experts are continuously looking for ways to deploy these technologies on a wider array of devices so that they can deliver the optimum benefit. Today, not just the smart phones but there are numerous devices that are able to collect and transfer data, and IoT is being worked out in a way that a lot more electronic devices would become the smart devices soon. So, if you are looking to develop an out of the box AR/VR based application, please do not limit your target audience only to smartphone users. Seek the right consultation and hire virtual reality developer to find out the innovative ways in which these technologies can be leveraged.

  6. We do not need AR/VR for day to day tasks

    Well, this is completely untrue. There are many wonderful ways in which AR/VR based applications can help us to simplify the tasks that we encounter on a day-to-day basis. Tech experts and technology related reports are already pointing out Augmented and Virtual Reality as “The Next Big Thing” in the technology landscape.

    AR based apps can make it very easy to find the right information, products and other things like restaurants in an area. Moreover, there are several other uses of these technologies that are currently being developed across the globe.

  7. There is not much difference between Augmented Reality and Virtual Reality

    While the name clearly advises that the two technologies refer to two completely different concepts, there are still many people who believe that these technologies are almost the same. Just by using these terms interchangeably, one cannot disregard the striking differences between the two.

  8. Augmented Reality is quite new

    While the innovations that are being made recently across this technology are new, but, the technology itself has been around for quite a few years. Anyone would be amazed to know that the concept was first introduced and brought forward around 1970, however, the term Augmented Reality was introduced in 1990. Moreover, this is not the first wave of popularity that AR has witnessed, however given the other technologies like IoT, smart devices etc. AR is enjoying a steady wave of recognition this time.

  9. AR/VR are not ready for mainstream adoption

    For some people AR/VR are still too fancy to be adopted as mainstream technologies being used by people across the globe. Even though it will take a few years for AR/VR to become one of the highly commonly used technologies, this is quite common. It took over a decade for smartphones to find acceptance among the mainstream audience.

    What is important here is that if we start deploying AR/VR based solutions today, then gradually people would start understanding the remarkable benefits that these technologies can offer.

  10. People do not want to use AR/VR based solutions

    The strongest reason behind the hesitation and reluctance in using AR/VR based solutions is that people still do not understand what AR/VR can do, and how these can impact our day to day lives.

    On the contrary, the truth is that AR/VR can enable many innovative ways in which we interact with the data around us and visualize it. Right from healthcare to marketing, education to training, enhancing the remote support to proactive care, there are innumerable ways AR/VR can prove incredibly useful to the general public. Above all, the resourceful insights that AR based solutions can generate, would completely change the way we take different decisions. People would be able to make much informed decisions resulting in improved comprehension and efficacy.