Immersive Museum Experience: Lighting the Lamp at MAP

Project Overview

The "Lighting of a Lamp" project was an immersive museum experience ViitorCloud built for the Museum of Art and Photography (MAP) in Bangalore, for its inauguration. Attendees could light a Diya lamp virtually from their mobile phones, with the experience displayed across six 86" LED screens — each replicating a large ancient wooden rack of Diya lamps, so the virtual moment felt authentic and rooted in India's cultural heritage. Attendees lit a Diya in real time with realistic flame VFX, could subscribe to newsletters or buy memberships, and the platform captured real-time visitor data for engagement insights. Originally built for the inauguration, it is now a permanent exhibit.

Objective

Create an exciting virtual experience for the inauguration that attendees could join from their phones, while capturing real-time visitor data to build a valuable database for future marketing. A "Bring Your Own Device" (BYOD) approach let everyone participate on personal devices, making the event more interactive.

The Challenge

The museum needed an immersive, interactive experience where attendees felt part of the ceremony by lighting a virtual Diya, plus a way to gather and manage attendee data for future visitor engagement.

The Solution: A Real-Time Interactive Installation

ViitorCloud delivered a lightweight mobile app and a Windows app driving a Diya rack on a large LED screen: virtual Diya replicas of ancient wooden racks for cultural authenticity; real-time Diya lighting with unique flame animations for a genuine wow factor; a data-capture dashboard reporting on visitor engagement and attendance; and interactive features for newsletter subscriptions and memberships.

The honest difficulty. The demanding part was synchronizing hundreds of phones with the big-screen interactive installation in real time — every lit Diya had to appear instantly on the correct LED rack during a live ceremony. Getting that real-time sync reliable in front of a crowd is what made the moment feel magical rather than glitchy.

Why MAP Chose ViitorCloud

MAP chose ViitorCloud for our ability to blend creativity with technology in a culturally sensitive way. Our expertise in real-time interactive experiences and effective data management ensured the project's success and long-term value.

The Results

The project was highly successful, with 15,000+ Diyas lit to date: enhanced visitor engagement through a unique interaction; comprehensive visitor data to plan future events; increased memberships and newsletter sign-ups; and cultural authenticity preserved in a modern digital format.

Conclusion

The Lighting of a Lamp project blended technology with cultural heritage to deliver a unique immersive museum experience for MAP's inauguration, engaging visitors meaningfully while capturing valuable data for future events.

Want an Immersive Museum Experience Visitors Remember?

If you want visitors to participate, not just observe, an immersive museum experience with real-time interaction delivers it. Talk to the ViitorCloud team or explore our immersive and holographic technology capabilities.